Future Outlook

Nation Media Group’s dream began 62 years ago when the world and, indeed, Africa was going through a great transition. From the challenges of the Cold War to independence across the continent, the wind of change was blowing across the world. It was during this time of political turbulence, struggle for independence, promise, and Pan-Africanism that the Nation was born, on March 20, 1960.

From a small newspaper company, with only one title, Taifa, a Swahili publication, we have grown to become the largest multimedia house in East and Central Africa with operations in print, broadcast and digital media all of which attract and serve unparalleled audiences across the continent and the world. NMG was founded by His Highness the Aga Khan on the bedrock of a set of core values whose central theme was to promote independent voices, diversity and freedom of expression as enshrined in our editorial policy. Another critical element in these values - and the purpose for our establishment – was, and continues to be, a mission to be a trusted partner of African democracies, a champion of the ordinary

" NMG’s pursuit of its mission is driven by its deep conviction that ideas are central to human development. This has indeed served as the foundation of our philosophy of serving the continent as we position ourselves as the Media of Africa for Africa. "

person, a supportive voice for the rule of law and respect for human rights, and a strong advocate of free market economies. This mission has remained unchanged and has been renewed over the years. As we seek to positively influence society, we shall continue to be guided and to stand by the values of truth, independence, fairness, balance and accuracy. We remain steadfast in the conviction of our goal to fundamentally improve the quality of people’s lives and to contribute to a sustainable world through our business.

We will stay at the forefront, identifying the many issues critical to social transformation such as education, the environment and health, and highlighting solutions to their achievement. We will work with our stakeholders, customers, shareholders, supporters and the communities we serve to pursue a win-win growth strategy by going further together. NMG’s pursuit of its mission is driven by its deep conviction that ideas are central to human development. This has indeed served as the foundation of our philosophy of serving the continent as we position ourselves as the Media of Africa for Africa.